Marmalade Cafe raises the bar on dining service with dedicated fiber connectivity
“For us, the customer service and the reliability were huge parts in making the decision to have Spectrum Business dedicated fiber installed at all our locations.”
Joel Murphy, Area Manager, Marmalade Cafe
Marmalade Cafe has grown from a catering business in Santa Monica, California to sit-down locations offering breakfast, lunch and dinner across greater Los Angeles. In one of the most challenging markets in the world for restaurants, Marmalade Cafe has seen its business grow for over 30 years. They are known for traditional American cuisine with a playful Southern California twist.
To expand connectivity for diners and staff alike, Marmalade Cafe decided to put their trust in their longtime television service provider, Spectrum Business.
“We do a lot of volume across all of our locations,” explains Joel Murphy, Area Manager, Marmalade Cafe. “Thousands of customers come through our restaurants every week, which puts high demand on our customer WiFi. With Spectrum Business, we always enjoyed reliability and great service, so it made sense to look to them for a fiber upgrade.”
To expand bandwidth at their restaurants, via scalable, flexible technology that allows further connectivity boosts if needed, Spectrum Business has set up Dedicated Fiber Internet (DFI), beginning with two locations.
“We saw an immediate difference at the Santa Monica and Sherman Oaks restaurants, which we now want to repeat at our other locations,” Murphy notes. “Our higher volume locations serve as many as 1,500 people a day. Every minute we can shave from their wait time has value to us.”
A key problem for Marmalade Cafe in the past was telephone outages. Switching over to a cloud-based communications platform offered greater reliability. It also enabled the restaurants to consolidate their different phone systems under a single, scalable platform. Best of all, phone service is managed from one central portal, eliminating the possibility of unanswered calls, using Unified Communications with RingCentral.
“Obviously, if you have a restaurant where the phone keeps ringing without anyone answering, that’s not good for customers,” Murphy explains. “We did quite a bit of research and saw a lot of positive feedback about how RingCentral manages that and other things, so that was our choice.”
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